Best CRM Software 2021

Best Free CRM Software

Looking for the best CRM software? We’ve researched the market and listed the four top free solutions below.

CRM solutions help individuals, SMBs, and enterprises store customer and prospect data, track customer interactions, and share information with those in your organization. While many of these solutions can be expensive, there are many platforms that offer free plans that let you manage their potential and existing customer relationships at no charge.

Table of Contents

What is CRM Software?

CRM stands for Customer Relationship Management. CRM software helps entrepreneurs, SMBs, and enterprises connect and stay connected to potential and existing customers, streamline processes, and improve profitability. It supports various functions like marketing, sales, ecommerce, and customer service.

Why Use CRM Software?

There are many benefits in using CRM software. This includes:

  • Offering a safe, centralized storage space for your contacts, deals, activities, and documents
  • Closing a higher percentage of potential deals
  • Improving the communication between you and your customers and prospects
  • Saving time with workflow automation
  • Reducing the risk of human errors

Top Free CRM Software

Here’s a short-list of our top four free CRM software solutions. Take a look at our overviews to see which platform’s free plan works best for you and your business.

HubSpot

Overall, HubSpot is our highest rated CRM solution. In addition, HubSpot offers one of the most robust, and user-friendly free CRM plans in the market for an unlimited number of users. Features found in HubSpot’s free plan include:

  • Lead forms
  • Email templates, reply tracking, and health reports
  • Live chat
  • Basic bots
  • Reporting dashboard

However, HubSpot’s free plan does not include features like lead scoring or workflow automations. For a more in-depth analysis of HubSpot’s other plans, read our HubSpot Review.

Vtiger

While Vtiger is ranked fifth on our CRM list, the platform does offer a robust, free CRM plan that allows for up to 10 users. Features included in Vtiger’s free plan include:

  • Lead forms
  • Email campaigns, and tracking
  • Profile scoring
  • SMS as a communication channel

However, it should be noted that Vtiger’s UI is not the most intuitive to use. For a more in-depth analysis, check out our Vtiger review.

Zoho CRM

Zoho CRM is an affordable, advanced CRM solution that allows up to three users at no cost. Features that Zoho CRM’s free CRM plan includes are:

  • Lead forms
  • Workflow rules
  • Standard reports
  • Email templates

However, Zoho CRM’s free plan does not include a mobile CRM or lead scoring as a feature. For a more in-depth analysis, check out our Zoho CRM review.

Freshsales

Freshsales offers a basic, free CRM plan that allows an unlimited number of users. Some of the features included in the free CRM plan from Freshsales are:

  • Lead forms
  • Phone as a communication channel
  • Chat widgets
  • Mobile CRM

However, Freshsales does not include lead scoring, visual pipeline management, or email marketing tools. For a more in-depth analysis, check out our Freshsales CRM Review.

Check Out these Free Trials

While only some CRM software platforms offer a free plan, most offer free trials. Many of these free trials let you upload your organization and customer data and even let you communicate with your customers for a limited period of time. There are a few differences between each free trial and what they offer, which we’ve described below.

SolutionNotes
HubSpot
  • 14 day free trial
  • No credit card required
  • Free trial of the Marketing Hub Professional Plan
Zoho CRM
  • 15 day free trial
  • No credit card is required
  • Offers a free trial of every plan
Freshsales
  • 21 day free trial
  • No credit card is required
  • Offers a free trial of every plan
Copper
  • 14 day free trial
  • No credit card is required
  • Offers a free trial of every plan
Pipedrive
  • 14 day free trial
  • No credit card required
  • Offers a free trial of every plan
Vtiger
  • 15 day free trial
  • No credit card is required
  • Offers a free trial of every plan
Salesforce
  • 30 day free trial
  • No credit card is required
  • Offers a free trial of every plan
Amy Yang

Amy Yang is a Junior Research Analyst at SoftwarePundit, where she conducts in-depth analyses on software markets and products. Amy has expertise in content production and managing digital and social platforms. She has a Bachelor of Science in Communication & Media, and a Minor in Web Programming and Applications from NYU. You can connect with Amy on LinkedIn.

Amy is an expert in several software categories including:

  • Course creation software
  • Electronic signature software
  • Social media software
  • Website builder software

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