SlickText Competitors & Alternatives
SlickText is one of the most popular SMS marketing solutions on the market today. That market, however, is competitive. Therefore, we recommend comparing SlickText against its top competitors before purchasing.
There are many excellent competitors in the SMS marketing space that are worth considering. Most of SlickText’s top competitors offer less robust features at more affordable prices. Some, however, fall short in both of these categories.
| Software Company | Analyst Rating | Features | Usability | Pricing | Customer Support |
|---|---|---|---|---|---|
| SlickText | 90 | 10 | 9 | 8 | 8.5 |
| SMSBump | 88 | 9 | 9 | 8.5 | 9 |
| SimpleTexting | 87 | 8 | 9 | 8.5 | 9 |
| Emotive | 87 | 9 | 9 | 7 | 9.5 |
| Postscript | 85 | 8 | 8 | 9 | 9.5 |
| Avochato | 84 | 8 | 7.5 | 8 | 10 |
| ZipWhip | 83 | 7 | 9 | 9 | 9 |
| EZ Texting | 82 | 7.5 | 9 | 7 | 10 |
| Textedly | 81 | 7 | 8.5 | 9 | 7 |
Throughout this article, we’ll provide an overview of the main SlickText competitors and alternatives, which are:
- SMSBump
- SimpleTexting
- Emotive
- Postscript
- Avochato
- ZipWhip
- EZ Texting
- Textedly
In this guide, we examine SlickText’s features and pricing, and compare these factors against competitors. To gain a better understanding of SlickText as a solution, you can read our in-depth SlickText review.
All of the information in this article is based upon research, discussions with SMS marketers, and dozens of hours spent hand-testing the leader SMS marketing software platforms. To learn more about our research and reviews, read about our unbiased review process.
Table of Contents
- SlickText Features
- SlickText Competitor Overview: Features
- SlickText Competitor Overview: Pricing
- Top SlickText Competitors
- Bottom Line
SlickText Features
Before we compare SlickText against its competitors, it’s important to understand the features included in SlickText. As a more expensive platform, SlickText offers the most robust versions of all the must-have SMS marketing features.
The seven most important features that SlickText offers are described in the table below. SlickText’s campaign creator is its most unique feature. This is because it is the only all-in-one solution we analyzed that could both capture and utilize customer data through its campaigns.
| Feature | Description |
|---|---|
| Subscriber List Building | SlickText offers a wide range of subscriber list building tools. Its web form creator can be combined with its unlimited custom fields to capture subscriber data. |
| Segmentation | SlickText’s segmentation has a numerous amount of relevant dimensions to segment your subscribers by. These include customer activity, contact information, and demographic. |
| Message Creation | Message creation in SlickText comes with a number of features helpful for your business. These included unlimited custom fields, trackable short links, and coupon codes. It also features dynamic expiration dates. These allow you to add urgency to your calls-to-action and are particularly helpful for retail and ecommerce businesses. |
| Campaign Building | SlickText has the best campaigns we’ve analyzed of any other SMS marketing solution. This is primarily because its text surveys can capture both quantitative and qualitative data about your subscribers, whereas most alternatives can’t capture data at all. |
| Two-Way Conversations | SlickText’s inbox is comparable to what you would usually find in other solutions. You have access to relevant info such as what list subscribers are in, when they first subscribed, and your entire chat history with them. Additionally, you can add team members and delegate specific inboxes to them for customer support. |
| Automated Messages | SlickText’s automated messages include drip campaigns and opt-in keyword autoresponders. Its drip campaigns can be linked with its robust segmentation to create highly targeted customer retention strategies for your business. |
| Analytics | SlickText’s analytics dashboard has excellent drill down capabilities and relevant reports about your business. Every campaign, coupon, contest, survey, and loyalty program you’ve created with SlickText features its own analytics page. |
SlickText Competitor Overview: Features
Below is a chart that compares each platform’s features and affordability. They differ primarily based on how advanced each platform is and the user base each is best suited for. For example, solutions like Textedly do not support robust segmentation. This means they are best suited for businesses looking to send text blasts rather than targeted marketing strategies. This contrasts with SlickText, which is the most robust all-in-one solution we’ve evaluated.
We also recommend looking into tools that are specialized for specific industries. For example, SMSBump and Postscript might both have the same features as alternative tools, but these features are designed specifically for ecommerce businesses integrated with Shopify or BigCommerce. This contrasts with SlickText, which is more of an all-in-one solution for a variety of businesses.
SlickText Competitor Overview: Pricing
SlickText’s pricing begins at $29 per month. There are no subscription add-ons. Compared to its competitors’ pricing, SlickText generally falls in the more expensive range of SMS marketing tools. This is especially true if you are planning on sending more than 10,000 messages per month.
Here are the prices of SlickText and its top competitors based on the amount of messages sent per month:
| Company | Price for 500 Messages | Price for 5,000 Messages | Price for 10,000 Messages | Price for 25,000 Messages |
|---|---|---|---|---|
| SlickText | $29 | $189 | $350 | $750 |
| SMSBump | $26 | $93 | $168 | $391 |
| SimpleTexting | $25 | $155 | $195 | $375 |
| Emotive | $210 | $300 | $400 | $700 |
| Postscript | $25 | $50 | $100 | $250 |
| Avochato | $92 | $182 | $332 | $782 |
| ZipWhip | $30 | $60 | $60 | $60 |
| EZ Texting | $42 | $224 | $424 | $1,024 |
| Textedly | $24 | $70 | $140 | $350 |
Top SlickText Competitors
Below are one-to-one comparisons between SlickText and the top alternatives. SlickText is best for marketers who want the most powerful all-in-one SMS marketing solution for their business and don’t prioritize budget. We’ve ranked SlickText’s top eight competitors based on their features, pricing, and usability.
#1: SMSBump
SMSBump is an alternative to SlickText dedicated specifically for ecommerce businesses. That means that businesses who do not own a Shopify or BigCommerce store will find solutions like SimpleTexting more relevant for their needs.
We do, however, believe that SMSBump is a worthy alternative to SlickText for ecommerce businesses. This is because it is more specialized for their needs and more affordable. SMSBump is the top rated solution we evaluated for ecommerce businesses.
- You are any business other than an ecommerce store
- You want to capture customer data for personalized campaigns and messages
- You want to utilize unique campaigns for engagement such as text surveys
- You are an ecommerce business looking for a solution designed specifically for your industry
- You want to leverage advanced segmentation based on your customers and their store activity
- You want to create complex flows for customer acquisition and retention strategies
SMSBump is a SMS marketing platform for Shopify and BigCommerce used by over 90,000 businesses. Standout features like campaign flows, segmentations, and automations make SMSBump the most powerful text marketing solution for ecommerce businesses.
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#2: SimpleTexting
SimpleTexting is the competitor on this list that’s closest to SlickText in terms of the user experience and included features. SlickText has more advanced features across the board. Although SimpleTexting is more affordable, it received a lower rating compared to SlickText because its segmentation functionality and customer data collection methods are weak in comparison.
For more details, read our in-depth analysis of SlickText vs. SimpleTexting.
- You want multiple ways to collect subscriber data for targeted messages
- You need to leverage advanced segmentation to target your subscribers
- You want to creatively acquire subscribers with QR codes and poster
- You are looking for an affordable SMS marketing solution
- You need unlimited keywords and custom fields for subscriber list building
- You utilize SMS marketing more for mass texting than two-way engagement
SimpleTexting is a SMS marketing platform used by a diverse range of businesses. SimpleTexting is ideal for small businesses new to SMS marketing due to affordability, accessiblity, and an attentive customer service team. Businesses looking for a more powerful solution will find SimpleTexting's subscriber data storage and segmentation opportunities limiting.
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#3: Emotive
Emotive is an alternative to SlickText designed specifically for fast growing ecommerce businesses. We recommend SlickText if you're looking for the most powerful all-in-one solution for a wide range of businesses. However, Emotive is ideal for ecommerce stores who want powerful segmentation, automated messaging, and dedicated customer success managers.
- You are looking for the most powerful general SMS marketing solutions
- You want to capture customer data for personalized campaigns and messages
- You want to utilize unique campaigns for engagement such as text surveys
- You want a dedicated customer success manager and copywriter for your business
- You leverage segment dimensions related to customer activity
- You do not need a dedicated analytics dashboard
Emotive is an SMS marketing platform for fast-growing ecommerce businesses looking to execute successful SMS marketing campaigns. Over 750 businesses have used Emotive for their ecommerce stores. Its standout features are its segmentation and automated messaging flows.
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#4: Postscript
Postscript is similar to SMSBump in that it is designed specifically for ecommerce businesses. It is the most affordable SMS marketing tool for ecommerce businesses. We still recommend ecommerce businesses consider SlickText in comparison with Postscript because SlickText is overall the more robust solution.
- You need to use custom fields and segmentation for targeted marketing
- You want to creatively acquire subscribers with QR codes and posters
- You want robust analytics related to your business
- You are looking for the most affordable SMS marketing solution for ecommerce businesses
- You primarily send text blasts or general automations like abandoned cart messages
- You don’t need robust analytics
Postscript is a SMS marketing tool for Shopify that has been used by over 1,000 businesses. It is ideal for Shopify businesses looking for an effective yet affordable SMS marketing solution designed specifically for ecommerce businesses.
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#5: Avochato
Avochato is a similarly priced SMS marketing tool that is slightly more affordable than SlickText. Its strong points are its unlimited subscriber opt-in keywords and website widgets. Ultimately, however, its lack of a proper segmentation feature and comparatively less robust drip campaigns make SlickText the better tool.
For more details, read our in-depth analysis of SlickText vs. Avochato.
- You want multiple ways to collect subscriber data for targeted messages
- You need to leverage advanced segmentation to target your subscribers
- You want to utilize complex drip campaigns for customer retention
- You want to send more than 5,000 messages per month
- You leverage SMS marketing more for two-way conversations
- You want unlimited opt-in keywords for subscriber list building
Avochato is an affordable SMS marketing solution currently used by over 1,000 businesses. Avochato offers common SMS marketing software features such as customer list building, segmentation, and campaigns. Its standout features are its two-way messaging capabilities and list building options.
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#6: ZipWhip
ZipWhip is an alternative to SlickText dedicated specifically for business communications. A primary use case, for example, might be a company that has a customer support team carrying out their communications through text. Because this is the case, their plans starting from $60 dollars a month include unlimited messages.
Marketers who want to take advantage of unlimited messages, however, should note that ZipWhip does not feature segmentation. Its analytics are also not up to par with competitors.
- You utilize SMS marketing for targeted marketing
- You often don’t need to take advantage of two-way messaging for communication
- You want robust and relevant analytics
- You are a business that leverages SMS marketing primarily for business communications
- You want unlimited messages per month
- You want the most affordable SMS marketing solution
ZipWhip is an SMS marketing platform currently used by over 40,000 businesses. It includes a majority of features most SMS marketing tools have, excluding segmentation. Its standout points are its mass texting and two-way messaging capabilities.
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#7: EZ Texting
EZ Texting is one of the more popular all-in-one SMS marketing solutions on the market today. It offers the standard features found in SMS marketing tools, but its segmentation is not up to par with more affordable alternatives. Ultimately, SlickText has a wider, more powerful breadth of features for a more affordable price than EZ Texting.
For more details, read our in-depth analysis of SlickText vs. EZ Texting.
- You want multiple ways to collect subscriber data for targeted messages
- You need to leverage advanced segmentation to target your subscribers
- You want to utilize complex drip campaigns for customer retention
- You want to send MMS auto-replies for your opt-in keywords
- You want to leverage unique list builders such as QR codes or posters
- You utilize SMS marketing for mass texting more than targeted marketing
EZ Texting is an intuitive SMS marketing solution currently used by over 30,000 businesses. It includes a majority of features most SMS marketing tools have, including customer list building, segmentation, and campaigns. Its strongest feature is its custom campaign builder.
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#8: Textedly
Textedly is one of the most affordable solutions we’ve evaluated in the SMS marketing space. It is, however, far less robust than SlickText and not designed for targeted marketing. Its standout feature is its 455 single text character limit. If your main priority is finding an affordable alternative to SlickText, we suggest SimpleTexting over Textedly.
- You prefer leveraging SMS marketing for targeted marketing opportunities
- You need advanced segment dimensions to target subscribers
- You want custom fields to add personalization to your campaigns and messages
- You want one of the most affordable SMS marketing solutions
- You do not need segmentation for subscriber targeting
- You want to send single text messages up to 455 characters long
Textedly is a SMS marketing platform used by a diverse range of businesses. Textedly offers common SMS marketing software features like customer list building, segmentation, and campaigns. These features are serviceable for businesses new to SMS marketing. Businesses looking to leverage diverse campaigns and segmentation will find Textedly limiting.
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Bottom Line
SlickText is a valuable tool for small businesses looking to build SMS subscriber lists and engage their customer bases. Its data collection methods are excellent, and can be leveraged in every aspect of its product, from campaigns to automated messages.
These strengths earned SlickText the highest rating of all products in our SMS marketing category. In general, it is more advanced and slightly more expensive than most alternatives.
Before you make your purchase, we also suggest comparing SlickText to other highly rated platforms:
- SimpleTexting is best for marketers looking for a more affordable solution that still allows you to collect and leverage detailed customer data for targeted campaigns.
- SMSBump is best for Shopify and BigCommerce businesses looking for a solution that is specialized for eCommerce.
- Avochato is ideal for marketers with more simple marketing needs who still want a solution with drip campaigns.
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- What is SMS Marketing?
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- Postscript vs. SMSBump
- EZ Texting vs. SimpleTexting
- SlickText vs. SimpleTexting
- Textedly vs. SimpleTexting
- SlickText vs. Avochato
- SlickText vs. EZ Texting
- SlickText Competitors & Alternatives
- SimpleTexting Competitors & Alternatives
- SMSBump Competitors & Alternatives
- ZipWhip Competitors & Alternatives
- SMS Marketing Software Comparison