Video conferencing software enables group video and audio meetings. With features such as in-meeting chat, screen sharing, and webinars, this software is essential for businesses of all sizes and industries.
This article compares two of the most popular video conferencing platforms in the world, Zoom and Google Meet. We’ll compare the platforms’ features, usability, pricing, and customer support. Throughout the article, we’ll include our expert recommendations to help you pick the best software for your business.
Our recommendations are based upon extensive research, discussions with small businesses, and dozens of hours spent hand-testing the leading video conferencing software platforms. Learn more about our research process here.
Zoom & Google Meet Comparison Summary
Zoom received a higher rating because it’s the most advanced and feature-rich video conferencing software that we tested. On the other hand, Google Meet is significantly more basic, but it’s mostly free and extremely easy to use.
Here’s a breakdown of our review criteria and how Zoom and Google Meet stacked up in each category.
|Criteria||Analyst Rating||Features||Usability||Pricing||Customer Support|
Zoom is a popular video conferencing software with more than 300 million daily users. With features like screen sharing, video recording, chat, breakout rooms, hand-raising, and more, Zoom can support even the most advanced meetings. Zoom’s main drawback is that the platform has had notorious security issues, though the vast majority of users will not come across this problem.
Google Meet is one of the best video conferencing software tools on the market today, though it does not have as many features as some alternatives. It’s the easiest tool to use, both for internal and external meetings. We found that Google Meet’s biggest disadvantage is that it requires a fairly strong internet connection to use, and is therefore prone to lagging.
Here are a few quick points to summarize who we recommend each tool for:
- You need higher participant limits for your video meetings
- You want more advanced features like breakout rooms and webinars
- You have a larger budget for your video conferencing software
- You already use Gmail or Google Workspace for your business
- You only need up to 100 participants in your meetings
- You do not need to utilize webinars for your business
Table of Contents
- Zoom & Google Meet Comparison Summary
- Who Should Purchase Zoom?
- Who Should Purchase Google Meet?
- Zoom & Google Meet Price Comparison
- Zoom & Google Meet Feature Comparison
- Bottom Line
Who Should Purchase Zoom?
If you want one of the foremost and most feature-rich video conferencing software platforms on the market, Zoom should be one of your top contenders. It has participant limits between 100 and 1,000, depending on your plan, and includes features not found in other platforms like remote control and breakout rooms.
Zoom’s add-on features can get expensive, especially for smaller businesses. However, you’ll certainly get what you pay for in terms of the included features. It’s much more advanced and feature-rich than Google Meet, and more modern than other alternatives like Skype.
Who Should Purchase Google Meet?
If your company uses Gmail or Google Workspace, choosing Google Meet is a no-brainer. It is the easiest video conferencing tool to use, and scheduling meetings if you already use Gmail takes just a few clicks. Because Google Meet is browser-based, there is no holdup while joining meetings from a link, where almost every other platform will try and prompt you to download an application first.
Google Meet is either free or costs $8 per user per month, which is very affordable. Google Meet is one of the least feature-rich tools, as there are no webinar capabilities, but it will get the job done for most small businesses. We highly recommend it for businesses due to the ease of use and low cost.
Zoom & Google Meet Price Comparison
Zoom is priced per year, while Google Meet is priced per user per month. Compared to other software tools, Zoom is slightly more expensive, while Google Meet is extremely affordable.
Zoom Pricing Details
Zoom pricing costs between $149.90 and $240 per license per year. There are Audio Conferencing and Large Meeting add-ons that come at a fairly high yearly cost.
Google Meet Pricing Details
Google Meet only costs money if you use Google Workspace, and it costs $8 per user per month. If you’re simply using Google Meet, however, the platform is entirely free.
|Google Workspace Essentials|
Zoom & Google Meet Feature Comparison
While the two platforms have similar features, Zoom has more features in general, including webinars, higher attendee limits, and appearance touch-ups. However, Google Meet is much more user-friendly, and the pricing can be more attractive depending on your number of employees.
Zoom's Top Features
Zoom’s best features are the waiting rooms and webinars. Additional features like individual and group chat, as well as background edits, provide a wide range of meeting features that not all video conferencing alternatives provide.
For a more in-depth look at Zoom’s features, read our full Zoom review.
Webinars are a helpful tool if you’re broadcasting to a wide audience of external attendees. It’s a more formal environment than a regular video meeting. Depending on your webinar plan, you can host up to 10,000 attendees. Google Meet does not have this feature.
During webinars, you’ll be able to:
- Interact with attendees
- Run audience engagement reports
- Enable live streaming
- Enable cloud recordings
- Utilize CRM and marketing automation integrations
The view of what an active meeting looks like is shown below.
During meetings, hosts and participants—depending on the features enabled by the host—will be able to send chats to individuals or the whole group, share their screens, send reactions, and more.
Some of Zoom’s additional features are:
- Waiting rooms and meeting passwords
- Face blurring
- Background noise suppression
- Virtual backgrounds
- Breakout rooms
Google Meet's Top Features
Google Meet has features that make video meetings effortless, like closed captioning, scheduling directly from your Google Calendar, and dial-in options for those who want to join meetings but do not have access to their laptops.
Read the full Google Meet review for a more in-depth overview about Google Meet’s features.
To schedule a meeting with Google Meet, you’ll create a calendar event in your Google Calendar and then click the “Add Google Meet video conferencing” button.
Compared with Zoom, this process is much more straightforward. It’s also incredibly easy to add guests to a meeting—you will simply input their email addresses and the invite will be sent directly to them.
If participants are unable to join a meeting from their laptop or via the mobile application, they can choose to dial into the meeting with their phone. Attendees will simply click on the meeting invite, and from there they will see a phone number and a PIN.
Participants will then be able to participate in the meeting via audio even though other participants are utilizing video.
The closed captioning feature provides meeting attendees with a real-time transcription of what participants are saying in a meeting. While this feature is not completely flawless, it provides a fantastic written overview of what is being said during a meeting, which is helpful for participants who may be hard of hearing or deaf.
Zoom is the better platform overall, but that doesn’t mean it’s the best choice for all businesses. It’s slightly less user-friendly than Google Meet and the add-on features can get pricey quickly.
On the other hand, Google Meet is more elementary, but its ease of use is extremely valuable. Particularly if you send meeting invites to external clients or participants, they will find it easy to join, where they’d be prompted to download software with almost every other alternative.
- Zoom is a more mature software that allows for more advanced meeting functions.
- Google Meet is the easiest-to-use platform for those who use Gmail or Google Workspace.