The Google PageRank Algorithm
By Bruce Hogan |
Few concepts have impacted the Internet as much as PageRank. PageRank was the foundational insight behind Google's search engine, and still...Read More >
We've reviewed the best SEO software systems on the market. Use these tools to help identify keywords to target, analyze backlinks and monitor your rankings over time.
All-in-one SEO platforms are complete toolkits that can be used to support a broad range of online search projects. These solutions include all of the tools found in specialty point solutions. For example, they can be used for keyword research, backlink analysis, competitor research, keyword rank tracking, website audits and even business listings management.
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
Keyword research software is built to help online marketers identify keywords to target with organic and paid search campaigns. These tools offer different ways to find keywords, conduct competitor & keyword gap analysis, and generate related keyword reports. They provide information on each keyword such as search volume, keyword difficulty, and estimated CPCs.
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
There are several SEO tools that specialize in specific use cases. The solutions below are tools used for keyword tracking, generating keyword ideas, content planning, and optimizing SEO in WordPress.
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
Pros: |
|
---|---|
Cons: |
|
SEO software is used by digital marketers for a variety of tasks including managing paid & organic search, building backlink profiles, conducting keyword research, and monitoring SERP positions. SEO software is a powerful way to increase traffic to your website and increase the visibility of your brand.
Here's the most popular types of SEO software:
In general, SEO software costs $100 to $500 per month depending on number of users, keywords, reports, and add-on features. If you’re just getting started or on a budget, solid search software tools like SpyFu and Serpstat have plans that start around $50 per month.
The best SEO software for you will depend on which features are most important to your business. For example, if you prioritize keyword research, rank tracking, and competitive analysis, then SEMrush is your best option. If your primary goal is to conduct backlink analysis, then you should consider testing Ahrefs.
The most popular SEO applications are SEMrush, Ahrefs, and Moz. SEMrush is the most popular out of these applications with over 4 million users.
The most common SEO software features are:
By Bruce Hogan |
Few concepts have impacted the Internet as much as PageRank. PageRank was the foundational insight behind Google's search engine, and still...Read More >
By Bruce Hogan |
Each of the A/B test case studies below includes actionable insights that you can leverage to improve the performance of your website and...Read More >
By Bruce Hogan |
Discover the best search engine optimization conferences happening in the United States in 2021. Read More >
By Bruce Hogan |
Looking for the best keyword research tool to turbocharge your blog? We've listed the top six options based on the features that bloggers...Read More >
By Bruce Hogan |
Check out the best search engine optimization webinars happening online in 2021. Read More >
By Bruce Hogan |
Competitor website traffic is full of rich insights that can help your business grow. Below, we outline how to analyze competitor website...Read More >
By Bruce Hogan |
Are you thinking about purchasing a Moz subscription? Before making your decision, it's best to learn about the top Moz competitors. The...Read More >
By Bruce Hogan |
Are you considering purchasing SpyFu to support your online marketing efforts? Before making the purchase, it's best to learn about SpyFu's...Read More >
By Bruce Hogan |
Is Ahrefs or SpyFu the better solution for you? This in-depth, feature-by-feature breakdown will help you select the best SEO software tool...Read More >
By Bruce Hogan |
Are you considering a subscription with Ahrefs? Here's a breakdown of the 14 competitors & alternatives that you should know about...Read More >
By Bruce Hogan |
What's the difference between SEMrush and Google Analytics? Below, we break down the use cases and data sources for both solutions to help...Read More >
By Bruce Hogan |
Is SEMrush or SpyFu the better solution for you? This in-depth, feature-by-feature breakdown will help you select the best search tool to...Read More >